Our 47 Partners

AP Custom Baits, where passion meets precision in crafting the perfect lure for your fishing adventures. Founded in 2022 by Austin P., AP Custom Baits has been redefining the art of lure making since its inception.

Founded in 2017, B-MY Bait and Tackle began as a humble father-daughter duo with a passion for creating unique fishing tackle designs for personal use. What started as a shared hobby quickly grew into something much larger as we discovered just how satisfied we were with the quality, creativity, and performance of our products. Inspired by our love of fishing and a desire to share our creations, we launched B-MY Bait and Tackle to provide fellow anglers with tackle they could trust.

Welcome to Beaver Lures, crafting premium muskie baits since 1995. Featured in Ontario OUT OF DOORS and Musky Hunter, our lures are renowned for their effectiveness and durability in muskie country.

Beeline Baits is a local business based in Ridgeway, Ontario. Our primary focus is crafting high-quality soft baits that truly deliver results. We take pride in our Canadian heritage and our catch phrase, "put some sting, in your hookset."

"Big" Jim McLaughlin has been a significant figure in Canadian sportfishing for over 30 years, initially gaining fame as a tournament angler with two CFT Canadian Classic Championships and 28 tournament victories. His success in competitive angling led to his founding of Just Fishing, Canada’s largest free fishing publication, which has been providing valuable information to anglers in Canada and the U.S. for over 25 years.

A blue collar business based out of Northern Saskatchewan where we pride ourselves not only in our beautiful landscapes, but also our unmatched angling. What started out as a hobby turned into an addiction. Believing in support for not only our Canadian businesses but our small town businesses, I set out to achieve milestones in such a small community.

Choppy Water Bait Co. is a family-run, handcrafted bait company located in Hamilton, Ontario. As a father-daughter team, we prioritize quality, customization, and exceptional service. Our handmade baits set us apart, offering a range of sizes and colours to meet your fishing needs. Quality meets convenience and affordability here.

Located in Selwyn, Ontario, Chris Hill Custom Baits is the result of founder Chris Hill's lifelong passion for fishing and lure craftsmanship. He crafts high-quality, custom-made lures that elevate the fishing experience, blending design expertise with a deep understanding of what entices fish.

Our mission is to provide anglers with the tools they need to catch more fish and have a successful fishing experience. We are committed to creating durable, reliable, and effective products. we offer a wide range of products that cater to the needs of every angler. Our team consists of experienced anglers who are passionate about fishing and dedicated to providing exceptional customer service. At ClearDrift Tackle, we believe that fishing is more than just a hobby; it's a way of life.

CR Baits is a Saskatoon-based fishing tackle company, locally founded, owned, and operated in Saskatchewan. Our primary focus is on delivering high-quality fishing tackle solutions that produce results. All of our baits are meticulously hand-painted custom creations, and we take pride in recycling and pouring our lead jigs in-house.

Since 2017, CST handmade lures has had one goal: to offer 100% handmade quality fishing lures. Our love for excellence motivated us from the start and still motivates us today. We are proud of our high quality and distinctive fishing lures. Our lures are all handmade with a unique action and tested in Canadian waters.

Established in 2020, our family business began from a shared love of fishing, evolving into an eco-friendly venture. GeoTackle, our unique inline spinners, incorporates real stone for eye-catching results. Our commitment extends to lead-free jigs, crafted with a challenging bismuth alloy for a non-toxic alternative. Explore our evolving creations and join fellow fishing enthusiasts in enjoying our handmade lures.

DEM Lures is a small family business located in Southern Ontario. We specialize in custom air brush painting of fishing lures. Every lure is hand painted from start to finish, with our passion for quality and creating unique designs. We at DEM Lures strive to make every anglers day on the water a success....So if more fish is what you're looking for, then you need DEM Lures!

Fosco Fishing Lures is an independent fishing bait & tackle producer located in Port Credit in the Great Lakes region of southern Ontario. Every Fosco fishing lure is made by hand using the highest quality parts made in Canada and the U.S.A. Each Fosco lure is equipped with an American-made Lazer Sharp® hook.

Welcome to Got2Bite, your premier destination for handcrafted fishing tackle designed to reel in the big catch! At Got2Bite, we specialize in creating custom trolling flies, twinkies, and tungsten jigs tailored to enhance your fishing experience.

Grandpa’s Tackle Box is a veteran owned Canadian Fishing Lure Manufacturer, located in Kingston, Ontario. We are committed to producing high-quality and affordable angling equipment for our clients. Jigs are the workhorse of the sport and are essential gear for your tackle boxes. We meticulously customize them with paint and/or by attaching bucktail, marabou (turkey feathers), or silicone skirting. Our small jigs, found in our panfish/micro jigs collections, are perfect for targeting black crappie, bluegill, and perch, while our larger jigs such as our painted Diner Shiner are exceptional lures for bass and walleye/pickerel.

At Gripper Lures, we don't just sell fishing gear; we provide an unparalleled fishing experience. Established in 1992, Gripper Lures is a multi-generational company rooted in a deep understanding of what it takes to achieve peak performance on the water. As anglers ourselves, we are dedicated to crafting products that meet the exacting standards of fellow fishing enthusiasts.

Hangbelly lures are designed, manufactured, assembled and packaged in Ontario, Canada. Every lure is assembled by hand and is scrutinized for quality. These lures run straight right out of the package, ready for your first cast.

'Hooked Up Fishing Gear' was born from a desire to bring fishing supplies to Spruce Grove, Alberta, and eliminate the need for local families to make long trips to the city. Founded in the summer of 2021, it aims to support outdoor adventures by offering quality gear and fostering a sense of community in the area.

From one avid fisher to the other, we at Impact Baits share the same passion about fishing on the open or hard waters as you do!

Jacked Up Jigs, established in 2022 in Mallorytown, Ontario, is a family business crafting high-quality fishing jigs. Our unique colour combos, designed with our kids' help, feature glued and sealed 3D eyes, multicoloured weedguards, and durable powder-coated finishes. As tournament fishermen, we ensure each jig is built with meticulous care. Our motto: "If we wouldn't fish it, we won't sell it." Choose Jacked Up Jigs for craftsmanship and creativity.

Jaguar Jigs emerges from a passion for fishing and dissatisfaction with mass-produced tackle. Born in 2019, our lures result from rigorous testing in Alberta and British Columbia, ensuring effectiveness in specific conditions. Every product is personally used by our founder, guaranteeing reliability. Choose Jaguar Jigs for proven, high-quality fishing tackle.

Nearly 40 years ago, Ruby Polsky's construction company went bankrupt overnight, prompting him to follow his passion for fishing. He created lead head jigs and secured his first orders at a local tackle shop, founding Caribou Inc. The first brand, JIG-A-JO, embodied the belief that all anglers deserve premium fishing products at fair prices. Caribou Inc. continues to provide high-quality, competitively priced lures for anglers of all skill levels. Their products, engineered Canadian tough, help make dream catches a reality. Caribou Inc. is driven by innovation, ensuring every product is quality tested and worthy of any tackle box.

JiP Fishing, based in Brampton, Ontario, specializes in handcrafted fishing weights. We are the proud creators of "The Original Bait Weight" with a patent pending. Elevate your fishing experience by adding scent, sound, and glow to your weight, and "add allure to your lure".

I began painting murals on vehicles in high school during the early 1980s, but when vinyl wrap emerged a year later, airbrushing quickly became outdated. Decades later, in 2019, I returned to the craft by designing custom fishing lures—first for myself, then for other tournament anglers who admired my work. Every lure is meticulously hand-painted as if it were my own, and comes with a satisfaction guarantee against paint delamination (excluding damage from toothy predators like Pike, Muskie, or Salmon, and normal wear). We finish each lure with premium hooks from Eagle Claw, Owner, or Gamakatsu to ensure top performance.

Kawartha Krush is a creator of Custom Aluminum CNC Machined Molds and Soft Plastic Baits. We aim to provide anglers with custom products in Canada that can not be found in stores.

My name is Kenzie Flaro and along with my father Denis Flaro, an experienced angler who guided the St. Lawrence River for Walleye, Bass, & Pike, we are proud to bring you the highest quality of hand made pro tackle. Why choose KenZaroo Pro Tackle? Our tackle takes quality and customization to a new level.

At KGH Custom Lures, we're not just selling fishing gear; we're offering a gateway to imagination, creativity, and adventure on the water. Join us in redefining the art of fishing, one custom lure at a time.

At LastCast we are like so many, fishing obsessed. Founded by two Ontarians who can't stay away from the water. One would say that we are relentless fishermen. Our goal is to bring our apparel designs to anglers and have them be both practical and comfortable for life in Canada, on and off the water… and looking good as well doesn’t hurt.

Founded by Kelsey, Neil, and Cody, based out of Kemptville Ontario. Last Chance Lures is a proudly Canadian company born out of a genuine love for fishing and the outdoors. What started as a small hobby in the garage quickly grew into a full-time passion project as we realized how much demand there was for high-quality, hand-crafted lures made right here in Canada.

Limestone Lures was founded in 2020, inspired by an idea conceived during a Canadian Armed Forces deployment to Iraq in 2019. In challenging conditions, the vision of creating high-quality soft plastic lures took shape. Upon returning to Canada, extensive research and development led to the creation of the first lure, the Molten Lil' Rib Kicker, which successfully landed a smallmouth bass in Lake Ontario. This pivotal moment sparked the launch of Limestone Lures.

In 2022, Lippers Custom Jig began their journey, fuelled by a love for fishing and a desire to create top-notch custom jigs. As full-time firefighters, their passion extends to aiding fellow anglers, providing tackle that excels in even the toughest conditions.

Nick, a talented teenager from London, Ontario, has turned his love for fishing into a thriving venture. Nestled in the heart of Ontario, Nick crafts each jig with dedication and skill, creating a line of hand-poured softbaits that redefine the art of panfishing.

Started in 2022 with a simple goal: custom shop quality at mass production prices. From hooks to clear coat we only use quality components! Whether it's open water or ice our team is testing lures year round to ensure the products we sell will catch fish! What sets us apart is our dedication to making quality fish catching tools! Our lures are specifically designed to catch fish, not fishermen!

At Off The Dock Baitz, we specialize in creating ultra-realistic insect softbaits that lure even the most elusive fish. Inspired by the intricate beauty of nature, our softbaits are meticulously designed to mimic the appearance and movement of real insects, making them irresistible to freshwater and saltwater species alike.

At ProWater Custom Baits, our commitment to excellence shines through in every meticulously handcrafted lure. Based in Canada, our premium fishing baits are infused with real fish extracts, ensuring maximum effectiveness on the water. What sets us apart is our collaboration with professional anglers who trust and use our products, ensuring that each lure meets the highest standards of performance and reliability.

At Punisher Jigs, we’re all about passion, precision, and performance. Based in Pickering, Ontario, I started this company to bring handcrafted, tournament-winning quality to anglers who demand the best. For over 15 years, we’ve been perfecting our craft—designing jigs that don’t just look good in the box, but put fish in the boat.

Crafted with Heart, Cast with Purpose Founded in 2025 by Abbey Greenfield, RARE Lures is a family-run business built on a shared love of fishing and a commitment to quality craftsmanship. Abbey and her husband, Russell, hand-tie each custom rig with care and precision, creating tackle that enhances every angler’s time on the water. From ice fishing to weekend casting, RARE Lures designs products that perform in real-world conditions. Every detail reflects years of experience and a deep understanding of what makes a great fishing trip even better.

RT Plastics started out as a hobby making tube jigs with the proper material to last multiple fish and colours that are proven to work. Now we supply fishermen all over British Columbia and Alberta, while continuously expanding into new stores and Provinces! We provide the best quality lures you can buy, to help you catch that big fish you’ve been searching for. We use saltwater/extra tough plastic and quadruple coat our lead jigs, this allows you to spend more time in the water using a presentable bait and catching fish time and time again.

At Seydoggy, we are dedicated to promoting responsible and sustainable fishing practices while protecting the health and beauty of our local creeks and rivers. Our mission is to create innovative, high-quality fishing lures that enable anglers to enjoy their time on the water while minimizing their impact on the environment.

Si Flies, a prominent Canadian company, is a known leader in the world of multi-species fly tying. Our expertise in crafting top-quality fishing flies has solidified our reputation as a trusted name in the angling community. Notably, we are best known for the creation of the "Simcoe Bug".

Spooky Lures was founded out of a personal passion for fishing, particularly during the quieter winter months. What started as a seasonal hobby has grown into a small business focused on producing reliable, high-quality fishing lures for anglers of all experience levels. We take pride in offering a product that’s built to last and perform.

At SS-Leurres, we are dedicated to crafting top-of-the-line fishing tackle that meets the needs of professional anglers and fishing enthusiasts alike. Located in Saint-Blaise-Sur-Richelieu, Quebec, we specialize in manufacturing bladed jigs designed specifically for muskie fishing. Each bladed jig is meticulously engineered to provide optimal performance, ensuring that every cast delivers maximum attraction and effectiveness.

TrickFish Lures evolved naturally from a personal passion into a full-fledged business. Initially driven by the founder's frustration with limited availability and inconsistent quality during the pandemic, the goal was simply to create high-quality baits for personal use. However, as production outpaced personal demand, the excess was offered to fellow anglers. What began as a self-sustaining hobby quickly grew, with TrickFish gaining popularity for its commitment to producing top-quality, Canadian-made lures that meet the needs of serious anglers.

Located in Milton, Ontario, WamBaits Canada is dedicated to igniting a love for fishing with our innovative soft plastic baits. We're committed to supporting local businesses while leveraging extensive research to craft exceptional, versatile baits that enhance your angling experience.